i’m a creative strategist working at the intersection of ecological impact and cultural transformation.

currently available for consulting inquires.

born and raised in mexico city to a multicultural family of architects, my life and career have taken me across the globe, including stints in copenhagen, new york city, and tokyo.

i hold a BBA in strategic design and management with a minor in environmental studies from parsons school of design.

my journey includes co-founding litterrally, a mobile trash pickup dance party in the streets of brooklyn, and crafting stories of eco-innovation for parley for the oceans, their global clean-up network, and collaborators such as MoMA and massive attack.

currently, you can find me working with an industry-diverse set of clients, both as an independent consultant and as a collaborator of UME.

you can learn more about my curiosities through my podcast, trashtalk*studio or my tedx talk.

balancing deep, existential exploration with practical tools, i design innovative strategies and experiences that reimagine ways of relating between people and planet.

select work

TEDX TALK (2021) when we say we are going to “throw something away”, where is 'away'? we have been conditioned to believe that we are separate from our trash, and separate from the world around us. yet, the facts tell a different story. according to a 2019 study from the environmental science and technology journal, humans ingest at least 50,000 micro plastic particles every year. the truth is that 'away' does not exist. away is here, on this planet. And away is inside us. we are our trash. we are invisibly yet inherently interconnected to everything, including our waste. this talk explores how this shift in perception might actually be one of the greatest opportunities of our time. by taking a closer look at the stories we’ve chosen to believe about ourselves and the world, we can begin to reclaim our power to create the world we actually want to live in.

BRAND STRATEGY for hermanas, a global movement of women exploring the edges of cultural evolution and weaving together with grace.

seee the full strategy deck here.

FOUNDER & CURATOR of sama (formerly suena), an organization dedicated to creating sonic maps of natural ecosystems and designing immersive, location-specific experiences in collaboration with select musicians, artists, and local conservation initiatives.

experiences:

01 serenading the mexican wetlands, xochimilco

02 enchanted lands: nature deep listening at waking life

soundscapes:

rio magdalena: the last living river of mexico city

chinampas: the floating gardens of xochimilco

enchanted lands @ waking life - tudo bem

CO-FOUNDER of litterrally, a mobile dancing trash pickup party that started in the streets of brooklyn, and expanded across the globe to locations including pakistan and indonesia. an ngo on a mission to bridge environmental action and fun. we connected people to the cause through embodied learning & built a loyal community of attendees and sponsors, which included soundboks, matchabar and kin euphorics.

clients & partners

see case study here.

see case study here.

services

  • ethnographic research, landscape analysis, focus group facilitation, 1:1 interviews, survey design, systems mapping, and strategic insights reports.

  • brand, communications, environmental impact, culture design & community-building.

  • bringing a concept, story or specific message to life through intentional design.